Digital Marketing
Grow your business across every digital channel — social media, SEO, Google Ads, email, WhatsApp, SMS, influencer marketing, online PR, and more — with strategy, execution, and measurable results.
Overview
Digital marketing is more than posting on social media. It is a coordinated system of channels working together to attract, engage, and convert your ideal customers. Our team builds and manages your entire digital marketing presence — from social media content and paid advertising to search engine optimisation, email and SMS campaigns, WhatsApp marketing, influencer partnerships, online PR, and website creation and optimisation. We set up conversion tracking so you know exactly what is working, use data to drive every decision, and continuously refine your strategy to maximise return on investment. Whether you are building your presence from scratch or scaling what you already have, we design a plan that fits your goals, your audience, and your budget.
What We Offer
- Social media management (Facebook, Instagram, TikTok, LinkedIn, X, YouTube)
- Search engine optimisation (SEO) — on-page, local and content
- Google Ads — search, display and remarketing campaigns
- Email marketing — campaigns, newsletters and automation
- WhatsApp and SMS marketing
- Influencer marketing — talent identification, briefing and campaign management
- Website creation and optimisation — new websites, landing pages and conversion improvements
- Online PR — media outreach, brand mentions and reputation management
- Conversion tracking — Google Analytics, Meta Pixel and goal setup
- Content marketing — blog articles, graphics and video
- Brand identity and visual design
- Analytics, performance reporting and strategy sessions
Simple, Transparent Pricing
Choose the plan that fits where you are. Upgrade or change anytime.
Essentials
Starter
per month
For businesses starting out — establish a credible online presence, get found on Google, and begin building an engaged audience on social media.
Channel Coverage
- 2 social media platforms of your choice
- Google Business Profile — setup, optimisation & weekly updates
- Content strategy & creation (graphics, captions, scheduling)
- Professional DM, comment & account management
- Conversion tracking setup — Google Analytics & basic goal configuration
- Weekly performance reports
- 2 strategy sessions / month
- Data-informed content direction
- Professional models where needed
Plan
Growth
per month
For businesses ready to grow — expand your reach across more channels, stay top-of-mind via WhatsApp, SMS and email, and improve how customers find and convert on your website.
Channel Coverage
- 4 social media platforms managed professionally
- Google Business Profile — ongoing management & review responses
- WhatsApp marketing — daily posts, response guides & customer service training
- SMS marketing — monthly campaign (copy, design & send)
- Monthly email campaign — design, copy & delivery
- Influencer marketing — talent sourcing, briefing & campaign management (influencer fee paid by client)
- Website optimisation — improvements to your existing website (new website available as add-on)
- Online PR — media outreach & brand mention management
- SEO basics — on-page optimisation & keyword targeting
- Conversion tracking — Google Analytics, Meta Pixel & conversion goal setup
- Weekly strategy session with client
- Data-informed content direction
- Professional models where needed
Plan
Business Growth
per month
Full-service digital marketing — every major channel managed and coordinated, with paid advertising, influencer partnerships, PR, and content that compounds your visibility over time.
Channel Coverage
- 6 social media accounts fully managed
- Google Ads — campaign setup, management & optimisation (ad spend billed separately by Google)
- Bi-weekly email campaigns — design, copy, segmentation & delivery
- WhatsApp & SMS marketing — daily WhatsApp + bi-weekly SMS campaigns
- Influencer marketing — talent sourcing, briefing & ongoing management (influencer fee paid by client)
- Website creation or optimisation — full build or improvement to existing site (new website available as add-on)
- Online PR — active media outreach, press mentions & reputation management
- SEO — on-page, local & content optimisation
- 2 blog articles / month — researched, written & published
- Conversion tracking — full analytics setup, goal tracking & monthly reporting
- Monthly analytics report & strategy review
- Professional models where needed
Add-on — available with any plan
Website / Landing Page Creation
No website yet? We design and build a professional website or landing page from scratch — optimised for search, mobile-ready, and connected to all your digital marketing channels.
USh 800,000
one-time build fee
USh 200,000
/ year — hosting & domain
Google Ads: Our fee covers campaign setup, management, and optimization. Ad spend is paid directly to Google by you — it is not included in the plan price.
Operating hours: Monday – Saturday only.
Travel fees: Facilitation fees apply for client locations outside the Kampala area — costs vary by location.
Business Growth pricing: Starting from USh 950,000/month — final price depends on scope.
Ready to Transform Your Business?
Let's discuss how Hitaji Technologies can help you achieve your goals with the right technology solutions.